The world’s most comprehensive approach to understanding health and ageing, the Science of Cellular Water looks at the ability of cell membranes to hold water within a cell as the fundamental marker of youthful good health. Because skin can only be beautiful if it is healthy at the cellular level, Murad’s dietary supplements and topical products are formulated to optimise cell health.
Murad’s supplements create a nutrient rich environment within the body so that all building blocks the body needs to create strong cells are readily available.
Murad’s topical products support and enhance the skin’s barrier function to protect cells from environmental damage and dehydration while encouraging healthy cell turn-over so that surface layers have a higher population of stronger younger cells.
This whole-body approach will make skin as healthy as it can be and look its most youthful.